Frequently Asked Questions

Why acquire Ultinous?

The acquisition and merger is happening to accelerate Irisity´s progress towards achieving strategic goals. Through synergies in technology, resources, and expertise, it positions us better to capitalize on new opportunities, enhance our competitive position, and drive sustainable growth.

Who is Ultinous?

Founded in 2014, Ultinous is a Swedish-Hungarian with offices in Budapest and Malmö specializing in Nvidia-based AI video analytics, The Ultinous AI Suite, addresses safety, security, and video-to-data analytics needs and offers both forensic and real-time video analytics, adaptable for on-prem or cloud environments.

What are the key synergies (Ultinous)

The key synergies for Ultinous include immediate geographic sales expansion, support for embedded cameras, connection to cloud faster, diversification and expansion of licensing model, optimization of shared services, reduction in operating costs, joint marketing efforts, and a strengthened competitive position in the market.

What are the key synergies (Irisity)

The key synergies for Irisity include supporting increased camera device types such as PTZ and Mobile cameras, supporting for more complex scenes through Ultinous’ NVIDIA AI Video Pipelines, expansion of use cases, optimization of shared services, and having a more competitive product offering in basic VMS on-premise operations.

How will Irisity and Ultinous leverage the synergies to create added value and competitive advantage?

“Power of Choice” ensures that we, together, can address 100% of AI deployment scenarios. This includes embedded, on-premise, hybrid, and cloud environments. Additionally, supporting leading providers such as Nvidia, Intel, Axis, Mobotix, Hanwha, and I-Pro enables us to meet the diverse needs of our customers while maintaining a competitive edge in the market. This integration of technology assets not only enhances our product portfolio but also strengthens our ability to innovate and deliver value-added solutions to our customers.

Will the GTM channel be affected?

Ultinous and Irisity will keep their respective channel models and will maintain the current distributor/integrator framework, focusing on strengthening and developing these partnerships.

How will the acquisition benefit customers, partners and shareholders?

The acquisition presents several benefits for our customers, partners, and shareholders. For customers, it means freedom of choice- access to a broader range of products and services and enhanced innovation. Partners can expect expanded opportunities to serve a broader customer base, leveraging the power of choice to tailor solutions to their customers’ specific needs. Shareholders stand to benefit from expected revenue growth, cost synergies, and increased shareholder value resulting from the combined company’s stronger competitive position in the market.

When will existing partners be informed if an Irisity partner gets access to Ultinous products?

In all markets, we will inform both Irisity and Ultinous partners about when and how they will get access to the existing and new product portfolio.

How will the acquisition affect partners?

Partners can expect strengthened collaboration, enriched product portfolios, and enhanced support, reinforcing our mutual growth.

What are the financial impact from synergies?

1. Significant reduction in capital investment required for Ultinous R&D investment to get to cloud and embedded edge.
2. Ultinous Immediate global go-to-market sales impact.
3. Accelerate Irisity Group towards achieving cash flow positive

What is the timeline for closing?

There is a process for closing, we expect closing to happen within the next 3 months.

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